free courses on mountain hospitality outside the hotel


Winter is coming and it’s time to start thinking Where, how and when to spend a few days away from the city In the whiteness of the tops of the peninsula. On the one hand, if a tourist begins to get an idea of ​​the experience he would like to have at high altitude, choosing places and structures to spend the night, on the other hand, we find a group of The owners of the second home Who, after a difficult year, will want it We welcome “citizens” in search of serenity within their walls. But it is very easy and instant to convert to file “Host”? English term which sums up a broader concept, which can be presented with the following definition: the owner of a private building, who makes rooms and / or common areas or the entire building available to hosts. summary form of Reception outside the hotel.

Becoming a competent host, able to ensure that the welcome is safe and that the experience brings the customer home with a positive memory and why not, with a desire to renew the stay there, is not Not that easy. Watch out for mountainous areas, that after a capricious winter, when the ski season has not really started, they are about to resume a “normal life”, Airbnb, the famous portal since 2008 connecting people looking for short-term accommodation with “guests” with additional space to rent, has decided Promotion of a non-hotel mountain hotel school: winter internship.

What is winter camp?

“After missing the winter holidays last year, mountain communities now have to leave more than ever – You can read the section dedicated to the initiative on the website -. To help them seize home tourism opportunities, after the success of the rural bootcamp, Airbnb has launched a new project: winter camp It will be offered to anyone interested in becoming a host Free online courses It is organized by expert Airbnb hosts who will help those new to the world of home hospitality for the first time, while there are training programs for associations and local tourism promotion bodies specifically for members. .

in detail “The Winter Bootcamp is a program aimed at Helping individuals and organizations in rural and mountain communities succeed on Airbnb. In the courses will be explained step by step, how to publish an advertisement, partners and associations ‘will have the opportunity to develop Custom software Working with the Airbnb team to help their associates understand the benefits of hosting activities for local communities.

The project will benefit from the cooperation of the National Union of Municipalities and Mountain Authorities (UNCEME).

UNCEM is honored to work with Airbnb in mountain regions – The National President declares, Marco busoni -, in the main tourist destinations as well as in countries where the renewal of the built heritage also requires a new strategy of articulation of supply and demand. We must focus on training and the new cultural models that we will build together“.

Why focus on the mountain?

But why did Airbnb decide to invest energy to support tourism in mountain areas? “The mountain and its villages naturally represent a tourist destination with a limited offer and easy saturation – explanation Giacomo Trovat, Regional Director of Airbnb in Italy -. This offers second home owners a valuable opportunity to tap real estate assets that are largely untapped and increasingly expensive to maintain, allowing even mountain communities to access additional economic benefits after a difficult year and a half. Without the need to affect the increase in soil consumption“.

Italy is not the only country where Airbnb supports mountain economies. Indeed, the Winter Boot Camp is also offered to communities in France, Spain, Germany, Austria, Switzerland and the United Kingdom.

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