Agilysys: showing appreciation for your guests as the holidays approach
Whether it’s a pleasure trip with family or friends, or a quick pre-vacation business trip, hoteliers want one thing: to please the guest and give them a reason to come back. the new Year. Travel is back, and with that, hotels want to show their customers that they are grateful to see them return.
Despite challenges such as staff shortages and supply chain delays, hotel establishments must find ways to stay in touch with their guests. Implementing solutions that seamlessly integrate with other ownership systems and drive operational efficiency can save staff time and create new opportunities to strengthen this always important customer relationship.
What can hotels do to show appreciation to their guests?
– Make it easy for your guests
By providing guests with a smooth, contactless check-in and check-out process, hotels can reduce stress upon arrival and departure. With a complete view of guest preferences via a personalized profile, hotels can review a reservation before arrival, send personalized messages or offers in advance or during their stay, and continue to elevate service levels while the customer is on site.
When properties have seamless communication between their operating systems, the hotel can create a single guest view and automatically insert content for every booking and interaction. By providing the guest with personalized offers on the property or upon return home, the hotel also has the ability to generate both service and revenue opportunities.
In addition, hotels can communicate the many contactless services available during their stay, thus providing convenience and a sense of comfort to many of their customers. Many properties have the ability to easily accept and track cashless transactions wherever their guests are. Mobile payments for food and drink as well as automatic check-in and check-out reduce time with staff, but provide the convenience and security guests have come to expect.
Customers can use their mobile devices to scan a QR code, review a digital copy of their check, add a tip, and complete payment, all in a contactless environment. By providing these amenities, it is a win-win for the guest and the hotel. The guest had a more comfortable contactless experience on the property, and the hotel was able to potentially generate more revenue and improve customer service through time and labor savings, as well as personalized offers for the guest. . Whether it’s allowing the customer to select a specific room in advance or offering options like mobile ordering and contactless payment, providing comfort to the customer is a great first step in showing them to how important it is to your property.
– Give them something they will like
Guests will tell you it’s a great feeling to receive a room upgrade or concierge level access when it’s not planned. When a hotel sends that bottle of wine or that special kind of tea that the guest really enjoys to their room, it can only make their stay even better. By examining a guest’s preferences and past stay history, a hotel can elevate their service offerings and impress the guest even before they arrive. Hotels can send a personalized message with a discounted offer for spa services, book a hard-to-get restaurant reservation and tickets to a show, or notify the guest of early availability of the departure time. Hotels have the ability to analyze a guest’s history and preferences, allowing them to provide a higher level of service while the guest is on site.
By accessing this data from the hotel’s point of sale (POS) or property management system (PMS), a property can ensure that guest expectations are met or exceeded. These solutions even give hotels the ability to forecast guest bookings, so they can optimize inventory and staff, and plan a great experience for every guest.
– Give them a reason to come back
Some of the top reasons why guests return to properties include attractive amenities, high value for money, and most importantly, exceptional customer service. By sending an unexpected offer, recognizing a return visit and personalizing their stay, the customer already has a positive impression of the hotel. With the right systems in place that communicate seamlessly, hotels can provide their staff with the tools to keep them informed, save them time, and help improve every guest’s stay. They are able to ensure an exceptional experience for every customer, even during high volume seasons like the holidays.
Today’s guest continues to expect more from a hotel than they can find at home, and hoteliers must find ways to enhance that experience and continually improve guest satisfaction. By connecting with the guest throughout their trip – before, during and after a stay – hotels have the ability to stay ahead and welcome guests year after year. As more and more travelers continue to return to hotels around the world, now more than ever, hotels have the ability to show their appreciation and provide quality service to every guest.
Agilysys Inc. published this content on November 24, 2021 and is solely responsible for the information it contains. Distributed by Public, unedited and unmodified, on 24 November 2021 13:19:01 UTC.